Cannabis is legal in Canada, but too many folks still stash it away when Mom comes to visit. That’s the truth that sparked ‘Nothing to Hide’. Lawmakers change laws, but it takes society to change culture. So we created this brand spot for Flowr to be a nostalgic tour of stash spots, secret compartments and hideaways set to Millie Jackson’s killer 1974 track ‘I’m Tired of Hiding.’ The message is clear. It’s time for all of us to leave the hiding in the past.