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4 min read
Notebooks are leather-bound graveyards for your ideas.
*Originally ghost-written for a client, based on a personal belief.* There’s so much talk about where ideas come from — what inspires...
2 min read
Work however you make the best work.
I caught myself telling a colleague “work however you want”, in regard to flexible hours, working from home, and that kind of thing. But...
2 min read
Don't use ads as references for your ads.
Someone says, “Invent a mythical creature” Here's my attempt: imagine an animal that's a blend of a lion, with a goat’s head, a snake's...
2 min read
We all work in sales.
You might think you’re a copywriter, or a producer, or a strategist, but I’m here to tell you that those are just codewords for...
2 min read
Travel is the only way to know where you really come from.
It was Thanksgiving in the States, and my friend was coming home from college. His first real time away from home. His parents picked him...
2 min read
The way you earn responsibility to by taking it.
I’ve never been one for job titles. When I’ve had business cards, they’d show my name and then some words in italics underneath it. Those...
2 min read
If it takes less than 10 minutes*, do it now.
I’m embarrassed by how long I’ve put off writing about procrastination. Actually, that may not be the right word. Procrastination is...
2 min read
If being nice gets in the way of improvement, it's not nice.
I’ve got a confession to make. My title includes “Director,” but sometimes, my leadership approach can resemble that of the anxious...
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